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The Marlborough Visitors Bureau is a private, not-for-profit marketing organization located in Marlborough, Massachusetts, dedicated to improving the quality of life in Marlborough by maximizing the economic impact and tax revenues generated by visitors to the city.

The principal goals of the Marlborough Visitors Bureau include:

  • Increase the economic impact of tourism, meetings and citywide conventions in Marlborough, as measured by room tax revenues generated by Marlborough hotels, direct visitor spending in city businesses, and secondary spending induced by visitor activity.
  • Undertake a professionally-managed program of destination management, destination marketing, and visitor services that promotes Marlborough in an appealing manner to individual tourists, groups, meetings/conventions, and corporate travelers.
  • Protect the room tax and property tax base of the City of Marlborough by strengthening the local visitor industry.
  • Increase the quality of life for Marlborough residents and workers by helping make the city a more appealing place to live, work, or visit.
  • Assist the City of Marlborough in attracting visitor-related businesses, and to improve the city’s visitor industry infrastructure.
  • Act as a catalyst for visitor industry development and promotion in the MetroWest region, as defined by the "I-495 Initiative" program.

For more information on the Marlborough Visitors Bureau, email: .

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